Michael Bridges Named as Director of Sales & Marketing for the 240-room Viceroy New York
NEW YORK, Sept. 13, 2013?– Viceroy Hotel Group is pleased to announce Michael Bridges as Director of Sales and Marketing of the brand new property Viceroy New York, slated to open October 9th on the iconic West 57th Street. Mr. Bridges, who has years of experience marketing successful luxury hotel openings across the country, began his position in April 2013 and is responsible for overseeing the sales and marketing efforts of the 29-story hotel.
In his role as Director of Sales and Marketing, Mr. Bridges leads a team of six in Viceroy New York’s sales and marketing efforts. In addition to creating and overseeing sales initiatives, Mr. Bridges also serves as a liaison with the public relations team to develop special campaigns introducing the hotel to key markets.
Mr. Bridges was most recently the Director of Sales and Marketing at Morgans Hotel Group’s Mondrian SoHo. He has previously held similar roles at Thompson Hotels’ Smyth Tribeca and Gild Hall on Wall Street, as well as The Ritz-Carlton Dallas. Mr. Bridges began his career at The Ritz-Carlton New York in Battery Park.
“We are delighted to bring Michael onto the Viceroy New York team. With his track record of ultra-successful NYC hotel openings, he is justifiably regarded as the leading modern luxury Director of Sales & Marketing in the destination. Michael is highly valued by his colleagues and clients alike, and will have a phenomenal career with our company,” said Bill Walshe, CEO of Viceroy Hotel Group.
A graduate of Stephen F. Austin State University, Mr. Bridges holds a BS in Sociology. He currently lives in New York City.