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DHA?s strategy will promote Dubai as health tourism hub

Profile Photo By: H L
May 21, 2013

DHA?s strategy will promote Dubai as health tourism hub

His Highness Shaikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai, was briefed on Sunday on the four-pronged strategy of the Dubai Health Authority (DHA), which builds on Shaikh Mohammed?s long-term sustainable development vision for promoting Dubai as a favourite destination for health tourism in the Gulf, Middle East and world.

During a visit to the DHA?s headquarters, Shaikh Mohammed attended a presentation by DHA Director-General Isa Al Maidour about the DHA strategy 2013-2025, which seeks to deliver four goals: prevention and awareness; easy access to health services; quality; and investment and competitiveness.

Shaikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai; Shaikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai; and a number of senior officials were also present on the occasion.

Al Maidour told Shaikh Mohammed that the strategy would be delivered through 43 initiatives backed by an enhanced control plan and Key Performance Indicators (KPI).

Shaikh Mohammed was also informed about the DHA?s three-phase plan to find urgent solutions to pressing challenges dealing with customer service in the short term, administrative and technical affairs in the medium term and strategic issues in the long term.

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Source: Unknown (2013). DHA?s strategy will promote Dubai as health tourism hub, Khaleej Times? published May 20, 2013. Viewed May 21, 2013,

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