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LaSalle Hotel Properties Sees Room to Raise Rates

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March 12, 2014

LaSalle Hotel Properties Sees Room to Raise Rates

Hospitality News: Hotel Room Bed Photo: Ich-und-Du / pixelio.deMichael Barnello, president and CEO of LaSalle Hotel Properties?(NYSE: LHO), joined for a CEO Spotlight video interview at the St. Regis Hotel in Washington, D.C. during NAREIT?s 2014 Washington Leadership Forum.

Barnello discussed the company?s strong results in 2013 and offered a perspective on developments in 2014.

Barnello attributed gains in 2013 to the ability of hotel operators to increase rates as well as actions taken by the company?s asset management team. ?Between the two of those? we had fantastic margins,? he said.

Turning to current market conditions, Barnello remarked that LaSalle is positioned to continue to raise rates.

?When we think about where we are in the cycle, we?re really in a great position from a supply-and-demand perspective, which really favors the owners and the operators, and as such, we?re able to? push rates as much as we can,? Barnello said. Most of LaSalle?s markets are actually at peak demand level, Barnello observed, while several markets have very little supply coming along.

Barnello noted that LaSalle hit the highest average daily rate in 2013. However, if rates were adjusted for the hotels that the company owns today and also adjusted for inflation, ?our rate would be significantly above where we reported,? he said.

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