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What you always wanted to know about loyalty programs in the hospitality industry

Profile Photo By: Carsten Hennig
September 20, 2017

What you always wanted to know about loyalty programs in the hospitality industry

Phoenix, Arizona – 20 September 2017 –
For something you have always understood, a survey sometimes has to be performed in order to eventually find confirmation. This also applies to Best Western Hotels.

Returning to her hotel – satisfied guests like to collect rewards

Now, 1,400 hotel guests in the USA were asked about customer loyalty programs. The not surprising results: 42 percent of respondents say that a loyalty program is the most likely choice of resort and 29 percent say that it always influences the selection. Just two percent of respondents in theRead More

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