Choice to expand Cambria hotel concept – 14 hotel openings and 18 groundbreakings
Rockville, Maryland – 21 March 2017 –
Choice Hotels International has new plans for Cambria hotels & suites in 2017. With 28 Cambria hotels & suites open across the United States, the brand is planning a major increase in 2017 with 14 planned hotel openings, 18 groundbreakings, and multiple executed franchise agreements.
Cambria hotels & suites already celebrated two grand openings in Texas this year in Southlake and McAllen. Throughout 2017, openings will continue with a focus on key urban markets, including Chicago Loop/Theater District, the second Chicago property along with Magnificent Mile; Dallas; Los Angeles – LAX, the brand’s first property in California; New Orleans; Atlanta; and Phoenix. Cambria hotels will also open in Asheville, N.C.; Chandler, Ariz.; Middletown/Newport, R.I.; Westfield, Ind.; and West Orange, N.J.
In addition to a robust development pipeline, the Cambria brand continues to deliver strong business performance for its franchisees. For hotels that have opened within the last two years, RevPAR was at $128 for 2016, and the entire portfolio ended the year at over $100. Cambria also delivers on guest expectations with an average guest satisfaction rating of 9 out of 10 in internal feedback.
In addition to 14 planned hotels opening in 2017, Cambria hotels & suites will break ground on 18 properties throughout the U.S. this year. Upcoming construction in key markets includes: Cincinnati; Houston; Los Angeles – LA Live; Las Vegas; Downtown Miami; Oklahoma City; Omaha, Neb.; Savannah, Ga.; San Antonio; and Seattle. The brand recently signed agreements with franchise partners in Louisville, Ky.; Milwaukee; Saint Petersburg, Fla.; Sarasota, Fla.; and Sonoma County, Calif. Cambria is a development opportunity for several types of properties including adaptive reuse, conversion and new construction, with a focus on the top 50 U.S. markets.
Cambria hotels & suites features a state of the art fitness center and larger lobbies that offer guests a more social atmosphere. The hotels are designed to provide a unique and distinctive experience with the services and amenities that travelers demand, including chic décor, flexible spaces for meeting or socializing, stunning standard rooms that feel like an upgrade, and of course, free Wi-Fi, allowing guests to stay fully connected while they travel. Cambria hotels & suites feature contemporary onsite dining from Social Circle, serving a menu comprised of local specialties; liquor, wine, and local craft beers, as well as freshly prepared grab-and-go gourmet salads and sandwiches; and a barista bar.